Five steps to airtight customer data protection 1 Only collect vital data. You’ll decrease the external value of your data. … 2 Limit access to data. Not everyone on your marketing team needs access to all the data you’re collecting. … 3 Use password management tools. … 4 Avoid data silos. … 5 Set minimum security standards. …
Data protection is the process of securing digital information while keeping data usable for business purposes without trading customer or end-user privacy. Data protection is becoming more intricate as the number of devices to monitor and protect expands.
The customer data stored in such devices must be protected by data encryption and password, and be erased from the devices immediately after use.