Examples of PESTLE analysis may include a real life case study in which PepsiCo, a beverage giant carried out the PESTLE analysis over its brands.
The PESTEL framework is an extension of the PEST strategic framework, PEST Analysis PEST Analysis is a strategy framework to evaluate the external environment of a business. It focuses on Political, Economic, Social, Technological factors one that includes additional assessment of the Environmental and Legal factors that can impact a business.
Below we break down the key items of each of the 6 Factors of the PESTEL framework (Political, Economic, Social, Technological, Environmental, and Legal). Points derived from PESTEL Analysis can be incorporated into other strategic frameworks, such as SWOT Analysis